design portfolio
Hi, I’m Ilana, and I like to think of myself as a kind of «therapist» in the design world.
Not because I know everything, but because, like a general practitioner, I know my way around all kinds of different tasks.Or, to put it more professionally, I’m a multidisciplinary designer.Create a brand identity? Yep. Design a book layout? Sure. Make posters? Why not! Get files ready for print? No problem.Basically, I don’t believe in using the same tool for every job. I find it much more interesting to figure out what works best for each project.
Branding
toothy calendar
The goal was to create a unique, designer calendar — one that functions more as a design object — so it was decided to use the human mouth as the basis for the calendar grid.The calendar turned out bright and memorable and, the number of teeth in a human mouth roughly corresponds to the number of days in a month.
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Исходный размер 1920x1080
Исходный размер 1920x1080
Исходный размер 1920x1080
Исходный размер 1920x1080
Исходный размер 1920x1080
zenit
Zenit is a household cleaning product brand built around the concept of «pristine imperfection.»For the visual identity, I drew inspiration from ink that had slightly bled during the printing process, as well as phrases that had been stamped multiple times. Yet, even with these graphic elements, the packaging design retains a clean and polished look.
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Исходный размер 2861x1610
Book design
chronicle of sound recording
The book explores methods of recording and transmitting sound—specifically, alternative audio media such as Edison cylinders, phonograph records, floppy disks, cassettes, and playback devices.A unique aspect of the book’s creation is that every image was printed, cut out by hand, and scanned before being incorporated into the book. This was done to achieve an authentic, worn-in look.
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