I’m Zlata Tevs, a visual systems designer.
I build identities as systems: modules, rules and patterns that keep working on a fence, a coffee can or a phone screen, so the team doesn’t have to redraw every poster from scratch.
I work across graphic design, interfaces and 3D and choose the tool for the task.
4th-year Communication Design student at HSE Art and Design School. Looking for a team at a branding studio.
★ Proof 1st place — identity for the Botanical Orangeries, now being implemented Museum of Moscow — poster at the Typography DAFES exhibition 2nd place + 5 shortlists — DAFES competitionSkills Figma · Illustrator · InDesign · Photoshop · Illustrator · After Effects · Blender · Tilda · Processing
Here’s how one of these systems grew from five small shapes.
Botanical Orangeries
Arkhangelskoye Museum-Estate · Brand identity · 2026
1st place in the identity competition
The historic orangeries of Arkhangelskoye are turning into a cultural centre: exhibitions, films, lectures, kids’ programmes. Few people know it exists. The task: one visual language for heritage and new formats. The catch: no literal plants.
Every event is a sprout. Five modules stand for five ways to spend time here: watch, listen, observe, interact, explore.
A Processing script turns black-and-white images into patterns: dense modules fill the dark areas, light ones fill the bright. New brand graphics in minutes, always in one logic.
1st place in the identity competition. The identity is now being implemented.
TRUESHKOWSKI
Identity for a jewellery brand · 2026
Competition brief with a real client
Natural-stone jewellery with irony and a bit of mischief. Insight: adults lack permission to be unserious. The catch: playful, but not childish.
A person is the thread, jewellery is the beads. The identity is strung together like a necklace, never twice the same.
Each letter is one continuous line with beads strung on it.An online editor lets the brand team draw a thread, type with the font and string their own beads. New graphics in seconds.
Developed for the brand’s identity competition, with direct contact with the client.
[ВЕЩЬ] item
Identity for a seasonal fashion pop-up · Nizhny Novgorod · 2026
A pop-up of curated local fashion brands, with a new place and a new lineup every season. Insight: people don’t want to search, they want to choose from a short list. Idea: the identity is a receipt. Every brand is a line, every season prints a new list.
Developed for the brand’s identity competition, with direct contact with the client.
Sip AI
Mobile app and brand identity · 2025
UX research, identity, UI
People want to make cocktails at home but get stuck: what to make, what goes with dinner, what to do with random bottles. Research: 87% want recipes from what they already have, 75% find recipes too complex. Existing apps find recipes, but ignore mood, food and the home bar.
An AI bartender: scan your bar, pick a mood or a dish, get a drink made for the moment.
The logo is a cocktail cherry, one bright accent on a warm cream base, like a garnish on a drink. Gradients feel like liquid.
The cherry leaves the screen: coasters, labels, a bottle in ice. Clickable prototype with a screencast.
