A forest retreat center, inspired by Asian philosophies of tranquility and harmony with nature, helps individuals suffering from insomnia restore their natural sleep rhythm through silence, healing practices, and respite away from the overstimulating urban environment.





Redesign of the identity for a sleep and recovery retreat, created with the aid of AI. The visual language is built upon smooth, organic lines, a natural color palette, and minimalism. Neural networks were used to develop visualizations for the space, branded merchandise, and packaging, all unified into a cohesive brand visual system.
Staff Brief: Create a photorealistic, premium hospitality staff uniform presentation for SOMNIX Sleep Retreat. The format should be horizontal (16:9) with an editorial collage layout: one large, full-body image on the left and four detailed close-up images arranged in a 2×2 grid on the right, separated by thin white lines. In the main image, a young male and female retreat employees stand naturally together on a luxurious wooden terrace overlooking a mountain lake and pine forest at golden sunset. The man wears a dark forest green short-sleeved polo shirt, beige linen trousers, white minimalist sneakers, and a long dark green apron. He holds a tablet. The woman wears an oversized, warm beige linen shirt with rolled-up sleeves, loose beige trousers, white sneakers, and a short dark forest green apron with a tied waist and practical pockets. Both aprons feature elegant, flowing organic beige lines of varying thickness, inspired by the SOMNIX brand pattern. A small embroidered spiral symbol is positioned on the left chest of each shirt. This symbol must precisely match the original SOMNIX spiral logo: a rounded organic spiral with an open outer end at the upper left, maintaining consistent proportions and smooth curves, with no distortion, additional elements, or text. The four detail images should show: a close-up of the woman’s beige shirt featuring the dark green embroidered spiral symbol; the back of the man’s green polo showcasing the flowing beige wave patterns; a close-up of the apron fabric and waist tie; and the back view of the woman’s uniform. Textures should be natural linen and cotton. The overall aesthetic should be sophisticated minimalism with a Scandinavian wellness vibe, illuminated by warm cinematic lighting, ensuring realistic proportions and professional fashion editorial photography. Avoid capitalization, additional logos, text, or watermarks.
Cap: Create a photorealistic premium lifestyle close-up for SOMNIX Sleep Retreat, horizontal 16:9 format. A young man relaxing on a wooden terrace at a luxury forest retreat, wearing a deep forest green baseball cap with a small warm beige embroidered hand-drawn spiral logo centered on the front. He wears a relaxed beige linen shirt, dark green sunglasses, and holds a transparent glass cup of herbal tea. Camera angle slightly from above, face partially hidden by the cap, strong focus on the embroidered logo and realistic fabric texture. Pine trees, a mountain lake, and a golden sunset in the softly blurred background. Warm cinematic lighting, natural editorial photography, minimalist wellness aesthetic.
Tote Bag: Create a photorealistic premium lifestyle fashion mockup for SOMNIX Sleep Retreat, horizontal 16:9 format. A stylish young woman with brown hair tied in a loose low bun stands in a relaxed three-quarter side pose, looking toward the sunset, wearing an oversized beige knit sweater and loose beige linen trousers. Over her shoulder hangs a large rectangular deep forest green canvas tote bag with two realistic fabric handles, featuring elegant flowing warm beige organic waves of varying thickness, including concentric curved lines in the lower left corner, exactly matching the SOMNIX brand pattern. No logo, no text on the bag. The tote bag is clearly visible and naturally positioned against her body. Background: luxurious Scandinavian wooden retreat cabin, natural stone terrace, dark green outdoor lounge cushions, pine forest, peaceful mountain lake, and distant mountains at golden sunset. Warm cinematic lighting, soft natural shadows, realistic fabric textures, minimalist luxury wellness aesthetic, sophisticated editorial photography, balanced composition, no additional branding.
Reception: Create a photorealistic luxury reception desk at SOMNIX Sleep Retreat, horizontal 16:9 format. Close-up architectural view of a large, elegant beige natural stone reception counter with warm integrated lighting. Standing behind the desk is a friendly young female receptionist wearing a tailored deep forest green uniform with a small gold name badge, welcoming guests with a natural smile. On the wooden wall behind her, a warm beige hand-drawn spiral logo is positioned above the bold SOMNIX wordmark and the smaller SLEEP RETREAT subtitle, perfectly aligned. The space features tall wooden ceilings, minimalist cylindrical pendant lights, subtle greenery, natural stone textures, and floor-to-ceiling windows overlooking aMeeting Nook: Create a photorealistic cinematic lifestyle scene at SOMNIX Sleep Retreat, horizontal 16:9 format. Five relaxed young adults are seated together on curved beige outdoor sofas around a circular stone fire pit, enjoying a peaceful evening with warm drinks and natural conversation. Include deep forest green cushions and soft beige blankets, elegant wooden furniture, lanterns, and subtle greenery. Behind them, a dark forest green wall is decorated with flowing, organic beige-gold lines of varying thickness and irregular curves inspired by natural topographic patterns—no logo or text. The background features a panoramic view of a peaceful mountain lake, pine forests, and distant mountains at golden sunset. Employ warm cinematic lighting, a premium Scandinavian wellness retreat aesthetic, natural candid poses, realistic skin textures, and sophisticated editorial photography.


Identity Foundation
Logo: A single logo presentation on a flat, deep spruce green background (#2B4A3F), in a wide 16:9 format. The logo is centered with significant empty space surrounding it. Build the logo from two attached images. — The symbol on top: take it from the first attached image—a hand-drawn, organic ring mark featuring concentric, wobbly rings, reminiscent of tree growth rings. Maintain the exact shape, the same number of rings, and the same slightly irregular hand-drawn line. Do not redesign it. The line thickness should be comparable to the strokes of the letters, or slightly thicker. Color: warm wood tan (#D2AE82). — The wordmark and descriptor: take these from the second attached image. The word SOMNIX should be rendered in thin, delicate, hand-drawn lettering with airy letter spacing, in birch white (#D2AE82). Do not redraw or alter the letters. The wordmark must read exactly S-O-M-N-I–X. Disregard the symbol in the second image and use only its lettering. Size and layout: the symbol should be large and balanced with the wordmark; its width should be approximately 60 percent of the width of the word SOMNIX, meaning its height should be about three letter heights. It is centered above the wordmark. The gap between the symbol and the wordmark should be about the height of one letter. The descriptor sits below the wordmark with a gap of approximately half a letter height. Sharp, crisp edges; flat vector style. No gradients, no shadows, no textures, no mockups, no numbers, and no other text. Nothing else in the image.
The color palette was created using the Adobe Color service.
A brand typography specimen page in the style of a minimal brand guidelines presentation, wide 3:2 format, flat deep spruce green background (2B4A3F). Clean, calm, precise layout on a strict grid, generous margins, and ample negative space. All text is Helvetica Neue, and nothing else—no serif fonts. Text color is birch white (F4F0E6), with small accents and thin lines in warm wood tan (#D2AE82). No gradients, no shadows, no textures, no photos, and no other colors.Layout: — Left half: a huge Aa in Helvetica Neue Bold, birch white, taking up about 40 percent of the page height. Beneath it, the name Helvetica Neue in Helvetica Neue Bold, large, and below that the small line Neo-grotesque sans-serif in Helvetica Neue Regular, wood tan. — Right half, top: three lines displaying the character set in Helvetica Neue Regular, birch white, with comfortable line spacing: ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 — Right half, middle: three weight rows separated by thin wood tan lines. Each row features a small wood tan label on the left and a sample on the right: Bold / Headlines: the sample THE ART OF DOING NOTHING in Helvetica Neue Bold, uppercase. Medium / Labels: the sample SLEEP RETREAT in Helvetica Neue Medium, uppercase, wide letter spacing. Regular / Text: the sample A weekend dedicated to slowing down. in Helvetica Neue Regular. — Bottom: a thin wood tan line. Below it on the left, the small label LOGO LETTERING in Helvetica Neue Medium, uppercase, wood tan, and below that the small line Only for the logo in Helvetica Neue Regular.
The font was determined using the WhatTheFont service.
AV
Pattern: Create an ultra-wide panoramic graphic pattern for SOMNIX Sleep Retreat, based on the attached reference image and the original SOMNIX circular logo. Aspect ratio: 4:1, extremely wide horizontal composition. Use a solid deep forest-green background (29483B) and smooth, warm sand-beige lines (D5B18B). The pattern must be a sophisticated, minimalist abstraction of the original SOMNIX logo, featuring large, irregular concentric rings and organic, flowing contours. Create only 2–3 oversized concentric ring formations, positioned asymmetrically. Most circular forms should extend beyond the edges of the canvas, revealing only large cropped fragments. Connect these shapes with long, elegant, gently curved lines that flow naturally across the horizontal composition. Use varying line thicknesses, a refined sense of rhythm, generous negative space, and an intentional visual hierarchy. The graphic elements should feel architectural, modern, calm, and premium rather than decorative or overly complex. The overall composition should resemble an enlarged fragment of the SOMNIX circular symbol, not a conventional topographic map. Flat vector-style graphic design with solid colors, smooth crisp edges, and precise curves. No metallic textures, no grain, no gradients, no shadows, no 3D effects. No text, no letters, no additional logos, no photographs, no objects. The result should be suitable for luxury wellness branding, panoramic wall graphics, packaging, and large-format environmental design. Maintain strict visual consistency with the original SOMNIX identity and the attached reference.
In-Environment Advertising
Posters: Create a cohesive series of three vertical A4 advertising posters for SOMNIX Sleep Retreat, featuring a forest lounge with a fire pit, a sunset mountain landscape, and a cozy bedroom overlooking the mountains. Use a deep forest green, warm gold, and cream color palette, flowing golden organic lines, and a hand-drawn spiral logo above the SOMNIX wordmark. Headlines: «A RITUAL OF REST, ” „LEAVE THE NOISE BEHIND, ” and „NOTHING TO DO.“ Use identical logo sizes, headline font sizes, typography, spacing, margins, and alignment across all three posters. Add „REST • RESET • RETREAT“ and „Book your retreat at somnix.com“ at the bottom of each poster. Premium wellness branding, cinematic golden-hour lighting, realistic photography, consistent grid layout.
Billboard: Create a photorealistic luxury outdoor billboard advertisement for SOMNIX Sleep Retreat, horizontal 16:9 format. A large panoramic billboard mounted on a concrete wall along a city street, featuring warm golden-hour sunlight and natural tree shadows. The billboard features a dark forest green background on the left with a small, warm beige hand-drawn spiral logo positioned horizontally next to the white SOMNIX wordmark and the smaller SLEEP RETREAT subtitle, all perfectly aligned on the same horizontal axis. Below, a large, bold white Helvetica Neue headline, «REST BEYOND ROUTINE, ” arranged in three lines, with smaller uppercase text, „BOOK YOUR RETREAT AT SOMNIX.COM, ” underneath, all left-aligned. The right side shows a luxurious, cozy bedroom with beige bedding and a dark green blanket overlooking a mountain lake, pine forest, and golden sunset. Large, flowing, semi-transparent beige-gold organic lines of varying thickness curve across the entire billboard. Premium minimalist wellness branding, cinematic lighting, realistic architectural advertising photography, sharp typography, elegant balanced composition.
Packaging




