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Tsveteny is a B2B fashion lab that creates fashion collections for brands. In 2026, three of the lab’s clients presented their collections at Moscow Fashion Week.
The goal: to create a portfolio website that presents the lab, its services, and realized projects to potential clients and partners.
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Concept
The core idea is built around the metaphor of blooming from the roots. The collection’s concept is the seed: the laboratory helps it germinate, develop, and transform into finished garments. Therefore, the website showcases not just the result, but also the depth of the work that underlies it.
Original size 2700x1420
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The aesthetics of the scientific laboratory are transplanted into the context of fashion: a sterile environment, precision, systematic rigor, and attention to detail. Clothing here becomes the result of research and meticulous work—a flower that grows from an idea.
Original size 3840x2160
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Original size 2700x1420
